Our business model describes the essence of what we do: how we create value for all our stakeholders from the resources and relationships we use to operate the business.
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Current Site: Group Website
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Current Site: Group Website
Our business model describes the essence of what we do: how we create value for all our stakeholders from the resources and relationships we use to operate the business.
Our impact
We believe that the only way to create long-term value for all our stakeholders is through sustainable growth. We create socio-economic value for the societies in which we operate by creating jobs, training workers, building physical infrastructure, procuring raw materials, transferring technology, paying taxes, expanding access to products and services, and creating growth opportunities for our customers, distributors, retailers and suppliers.
Measuring and managing these contributions through the sustainable growth of our business is an important part of our purpose. Since 2010 we have conducted socioeconomic impact studies in our markets to better understand the range and extent of the value created in our ecosystem.
Human
Our success is dependent on the passion, engagement and customer focus of our talented people. We empower them to pursue growth opportunities, both for themselves and our Company.
Natural
To produce our products, we use raw materials including water, energy and PET resin. We source these using sustainable practices and seek to use them efficiently.
Social and relationships
Maintaining the trust of stakeholders is essential to our business. Our most valuable relationships are with The Coca‑Cola Company, our people and the communities we operate in, our customers, suppliers and governments and regulators.
Financial
Our business activities require financial capital and we seek to allocate it efficiently. This capital is provided by our equity and debt holders, as well as cash flow earned from our operations.
Intellectual
Innovation is embedded in our culture and the intellectual property created from that includes new packaging, new products and improvements in manufacturing, logistics and sales execution.
Manufacturing
Our plant and logistics assets allow us to prepare, package and deliver our products to meet the needs of customers and consumers.
We are a strategic bottling partner of The Coca‑Cola Company
We have the exclusive right to bottle and sell the beverages of The Coca-Cola Company in our 29 markets. We also partner with other beverage businesses such as Monster Energy, Brown-Forman, Campari and Edrington to sell their products in our markets.
How our partnership works
The Coca-Cola Company owns and develops its brands while Coca-Cola HBC is responsible for producing, distributing, and selling these beverages, using concentrate we buy from The Coca-Cola Company under an incidence-based pricing model. We work together to ensure we have the right portfolio for our customers and consumers in each market and to ensure excellent, efficient execution. We also share marketing costs and responsibilities, with The Coca-Cola Company marketing to consumers while we take responsibility for trade marketing to our customers.
For our people
For our customers
For our communities where we operate
For our shareholders
For our wider stakeholders
For our consumers
For our suppliers
training hours for our people
customers served
total employee costs
employees in the Coca‑Cola System in our markets
1 job in the System = 10 jobs in our community
indirect employment across the value chain
2017-2021 cumulative young people trained in our communities
paid in taxes
created in added value across our value chain
CapEx spend in our markets
suppliers operating across our value chain
spent with local suppliers
potential consumers refreshed
* With the addition of Egypt.