A fresh take on an iconic serve.
Bacardi and Coke, the two icons, popularity is born of similar stories, origins and history. The Cuba Libre, the first pairing of Bacardi & Coca-Cola and splash of lime, was invented in 1900 in Havana, Cuba. With 124 years of mixing, Rum & Coke has become one of the world’s most loved drinks and is still one of the top bar calls in the world. The iconic pairing is finally getting together officially in one easy-to-drink format re-imagined for today's on-the-go culture. Bacardi & Coke aRTD brings together the best of both brands; a fresh modern take on the Caribbean sundowner, with a contemporary Latin beat.
