Chairman’s message

In 2010, Coca-Cola Hellenic entered its fifth decade, and we can be proud of what we have achieved. Over the years, we have built an organisation that has consistently delivered positive results, even in difficult economic times.

The strength of our business is based on our ability to remain focused on generating profitable growth that benefits all of our stakeholders. This includes our consumers and customers in the marketplace, our associates in the workplace and our communities and the environment wherever we operate.

In the marketplace, we are helping consumers make informed beverage choices and promoting healthy and active lifestyles. For our retail customers, who are facing increasingly challenging market conditions, we are helping them reach consumers by leveraging our brands and marketing expertise.

In the workplace, we are deeply committed to the development of our employees and to providing a stimulating, rewarding and supportive working environment. In 2010, we launched new initiatives for employee recognition, and we won awards for our employee development programmes in a number of our markets. We were named the Best Workplace in Greece for the second consecutive year, while independent surveys ranked us among the top employers in Central and Eastern Europe and one of the best companies for leadership development in Russia.

We continue to be leaders in proactively managing the impact of our operations on the environment, by reducing our carbon footprint, our water use ratio and the amount of solid waste from our operations. A series of concrete measures in 2010 have kept us on track to achieve our goal of reducing energy use and CO2 emissions by more than 20% by the end of 2015. This includes the inauguration of our third and fourth combined heat and power plants, in Italy and Northern Ireland, and the installation of solar panels at our facilities in Italy. We also continue to support community conservation efforts in a number of countries and promote consumer awareness of environmental challenges.

In our communities, we provide assistance in a variety of ways. In 2010, we responded to a number of emergencies, including the floods in central Europe and fires in Russia, with contributions of money, products, supplies and time to aid the victims. To support this work, we established ongoing relationships with Red Cross and Red Crescent National Societies in some of our markets. Our employees regularly volunteer to support numerous other local social and environmental initiatives across the Group.

In recognition of our leadership in sustainability, Coca-Cola Hellenic was included in the 2010 Dow Jones Sustainability Indexes for the third consecutive year. We are one of only four beverage producers worldwide in the 2010 DJSI World Index and one of only two in the European listing.

On behalf of the entire Board of Directors, I would like to express our enormous gratitude to Doros Constantinou, who recently announced his intention to retire in the third quarter of 2011. Over the last eight years, his exemplary leadership of a highly talented and dedicated team has enabled us to succeed consistently, even in a volatile environment. He will be succeeded by Dimitris Lois, whose experience, passion and focus equip him well to lead us forward in realizing the enormous growth potential of this business. Finally, I would also like to thank you, our stakeholders, for your continued trust and confidence in Hellenic.

George A. David
Chairman

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