Coca-Cola HBC AG (Coca-Cola HBC) serves 581 million people in 28 countries. We are one of the largest bottlers and vendors of The Coca-Cola Company’s products in the world, and the largest based in Europe. Our unique portfolio of brands, mix of geographies and passion for marketplace implementation make us a leader in the alcohol-free beverage industry.
Our geographic footprint expands and extends from as far west as Galway, Ireland, to Petropavlovsk, the easternmost point of Russia. This breadth provides attractive growth opportunities and reduces our dependence on any particular market.
In conducting operations across 28 countries, we provide guidance, support and supervision to each operation while placing day-to-day management and operation in the hands of local employees with a deep familiarity of their own country, its business practices and community aspirations.
Our established and developing countries provide us with a stable source of revenues and cash flow, while our emerging countries provide us with significant growth opportunities. This balance allows us to:
- Minimise external facing of our long-term growth
- Limit our exposure to the effects of potential economic or political instability in in some of the Group territories.
Coca-Cola HBC is headquartered in Zug, Switzerland and has a premium listing on the London Stock Exchange and secondary listing on the Athens Exchange. Its American depositary shares are listed on the New York Stock Exchange. Our two major shareholders are the Kar-Tess Holding S.A., a private holding company, and The Coca-Cola Company.
Coca-Cola HBC is included in the Dow Jones Sustainability and FTSE4Good Indexes since 2008 and 2001 respectively.
We are licensed to produce, sell and distribute a range of beverages. The Coca-Cola Company owns the trademarks for most of these. It supplies the concentrates and is largely responsible for consumer marketing and brand promotion of its products while we develop and implement the sales and trade marketing at the country level with primary responsibility of the customer relationships.
Our product portfolio consists of:
- the world-leading brands Coca-Cola, Coca-Cola Light (diet Coke), Coca-Cola Zero, Fanta and Sprite;
- water and juice brands that we own, manufacture and distribute ourselves, including Amita, Avra, Deep RiverRock and Fruice; and
- iced tea and sports and energy brands licensed by other companies, such as Nestea and Monster.
By broadening our product portfolio, we offer our consumers more choices than ever. We take every measure to offer products of high quality with superior taste.
Modern business infrastructure
Since 2002, we have invested more than €4.9 billion in property, plant and equipment. We are modernizing our plant infrastructure and expanding the availability of cold drink equipment such as coolers.
We plan to build 20 combined heat and power units across our Group. In cooperation with third party developers with worldwide expertise on combined heat and power generation, we are rolling out this initiative to enhance our C02 emissions profile and increase our plants’ energy efficiency.
In 2012, we maintained 287 distribution centres and 79 warehouses, and operated 71 plants with 299 filling lines throughout our territories.
We understand that sustainable growth for our business goes hand in hand with sustainable development for our communities and the world we live in. We are committed to create value for our communities and be a trusted partner and a force for positive change.
Our sustainability policies address core issues such as:
- the protection of the environment
- the support of our employees
- equality in the workplace
- the protection of our consumers and other stakeholders
We also remain focused on our mission, which is:
- to refresh our consumers
- to partner with our customers
- to reward our stakeholders
- to enrich the lives of local communities